Sample Work:

Membership

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Strategy

  • Create new digital brand strategy

  • Evolve CR subscription to membership model

  • Create ongoing engagement / dialogue with members

  • Increase top line revenue

Execution

  • Website redesign

  • Rebranding campaign

  • New CMS tool

  • New ecommerce platform

  • Shift from waterfall to Agile product development methodology

  • +20% revenue/member, +10% digital revenue